Advanced Certificate in Crisis Communication Strategies for Social Media Platforms
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- Crisis Communication Planning & Strategy for Social Media
- Social Listening & Early Warning Systems for Crisis Detection
- Developing a Social Media Crisis Communication Plan (with templates)
- Managing the Narrative & Messaging During a Social Media Crisis
- Engaging with Stakeholders & Influencers on Social Media During a Crisis
- Crisis Communication Training for Social Media Teams
- Measuring the Effectiveness of Social Media Crisis Response
- Legal & Ethical Considerations in Social Media Crisis Communication
- Case Studies in Social Media Crisis Management (examples of best/worst practices)
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Job Role Description Crisis Communication Manager (Social Media Focus) Develops and implements social media strategies for crisis management; monitors social media for potential threats; crafts engaging content for reactive and proactive crisis communication.
High demand for digital skills.
Social Media Specialist (Crisis Communication) Supports the Crisis Communication team in managing social media channels during a crisis; creates and schedules social media posts; engages with stakeholders online.
Strong communication and digital marketing expertise needed.
Digital PR & Communications Executive (Crisis Management) Manages online reputation; proactively identifies and mitigates potential crises; develops and executes digital PR strategies to address reputational challenges.
Requires excellent crisis management and public relations skills.
Community Manager (Crisis Response) Engages with online communities and manages stakeholder relationships during a crisis; monitors online sentiment and responds to inquiries.
Needs strong customer service and social media listening abilities.
EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- NotRegulatedAuthorized
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- ThreeFourHoursPerWeek
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- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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