Postgraduate Certificate in Transmedia Storytelling for Food and Beverage Businesses

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • Transmedia Storytelling Principles and Strategy for F&B
  • Brand Storytelling and Narrative Design for Food and Beverage
  • Content Creation for Multiple Platforms (Video, Social Media, etc.)
  • Audience Engagement and Community Building in the Food Industry
  • Data Analytics and Measurement for Transmedia Campaigns
  • Legal and Ethical Considerations in Food and Beverage Marketing
  • Case Studies: Successful Transmedia Food & Beverage Campaigns
  • Developing a Transmedia Storytelling Project (Food & Beverage Focus)
  • Advanced Techniques in Visual Storytelling for Culinary Experiences

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description Transmedia Storyteller (Food & Beverage) Develops engaging narratives across multiple platforms (social media, websites, in-store experiences) for food and beverage brands, enhancing brand storytelling and customer engagement.

Content Marketing Manager (Culinary) Manages the creation and distribution of content (blog posts, videos, recipes) to promote food and beverage products, building brand awareness and driving sales.

Requires strong transmedia storytelling skills.

Social Media Manager (Food & Drink) Creates and implements social media strategies for food and beverage brands, leveraging compelling narratives to increase brand visibility and engagement.

Experience in transmedia storytelling is a plus.

Brand Strategist (Food & Beverage) Develops and implements brand strategies for food and beverage businesses, integrating transmedia storytelling to build a strong brand identity and customer loyalty.

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์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
POSTGRADUATE CERTIFICATE IN TRANSMEDIA STORYTELLING FOR FOOD AND BEVERAGE BUSINESSES
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
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